Born in Lugano and now making noise in Milan, we’re the production company that knows one universal truth: bad decisions create good stories. That risky idea? We love it. That moment you say “maybe we shouldn’t, but...”? That’s our bread and butter. With Swiss precision and Milanese swagger, we take those not-so-safe bets and turn them into unforgettable films, photos, and digital content.
Let’s make something bold, brilliant, and maybe a little reckless.
OUR SERVICES: FROM WILD IDEAS TO FINISHED CONTENT
Creative Development
Got a bold idea? We’ll help you turn it into something extraordinary. Our creative team is all about shaping your vision, pushing boundaries, and coming up with the kind of concepts that make people say, “Why didn’t I think of that?” Whether it’s a film, a photo campaign, marketing/comms activation, or a digital masterpiece, we’ll find the most powerful articulation of the story.
Production
Lights, camera, action—this is where the magic happens. With our team on the ground, we breathe life into creative, ensuring every shot, every scene, every frame is flawless. From the initial setup to the final take, we handle all the details with precision, whether it's sports, fashion, or motors.
Post Production
Our post-production team works tirelessly to refine every detail, from cutting and editing to color grading and sound design. We’ll turn your footage into a polished, perfectly-tuned final product that’s ready to leave an impact. From concept to final cut, we’ve got everything covered.
Swiss Headquarter
True Color Sagl
Via Cadepiano 2
69 Grancia
Switzerland
Milan Headquarter
True Color Srl
Via Pestalozzi 3
20143 Milan
Italy